E-commerce

E-commerce

E-commerce, Virtual Commerce or Distance Commerce is a form of business transaction carried out in a non-face-to-face manner via the Internet.

Depending on the type of partners involved in the transaction, E-Commerce can be called B2B, between two companies, or B2C, between a company and a private consumer.

Driven by the COVID confinement, Online Sales show a well highlighted growth since 2020, when many shoppers made their first purchase online, maintaining the trend although at a slower pace.

Today, for any retailer, online presence with a transactional website is no longer an option, but a profitable and mandatory sales channel part of the omnichannel strategy.